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YOUR DIRECT IMPACT
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About

Kerry Hoffman, Ph.D., PCC

 

My mission is simple: help you intentionally lead yourself so you can directly impact your own life.


For years, I noticed a pattern in the women I coached. They were accomplished, capable people who had spent so long managing everyone else's needs that they'd stopped asking what they wanted. They'd tell me, "I'll figure that out later." I did the same thing myself, for longer than I'd like to admit. Here's what I eventually realized: later is a lie. Later almost never comes. It's not because people don't care, but because waiting for clarity before acting is the wrong strategy entirely.


That realization changed the direction of my work. I built the SHIFT Method  - a structured, research-backed process for generating clarity through small actions, not waiting for it to strike. And, I now focus exclusively on helping especially women stop deferring their next chapter and start building it.


I bring over 30 years in education and leadership development to this work, which shapes how I think about learning, growth, and what actually helps people change.


My Credentials

 I'm a Professional Certified Coach (PCC), credentialed by the International Coaching Federation — a credential that requires a minimum of 125 hours of coach-specific training, 500 hours of coaching experience, 10 hours of mentor coaching, and a passing score on the ICF Credentialing Exam and performance evaluation. I earned mine in 2021 and complete continuing education every three years to maintain it. 

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